|Enjoy Local Channels Too!
What do martinis, cigars and TV antennas have in common? They're all throwbacks to the '50's that are cropping up again in the American landscape. The latest among these are TV antennas, which are emerging as the receiver of choice for local TV channels among the millions who are upgrading their home entertainment systems with Digital Satellite Systems and pizza-sized satellite dishes, which receive programming from carriers such as DIRECTV and DISH NETWORK.
Federal law places restrictions on the ability of national direct broadcast satellite companies such as DIRECTV and DISH NETWORK to deliver broadcast network programming. As a result, off-air-antenna manufacturers such as Winegard Company have seen sales skyrocket.
According to Winegard's Hans Rabong, "Off-air antenna sales have increased significantly because consumers are realizing that the combination of a DBS system and an off-air antenna is unbeatable. You get more programming networks than most cable systems with great digital picture and sound from the mini-satellite dish service, as well as free local programming from the TV antenna."
Faced with a choice of using cable for local channel access or a simple TV antenna, many consumers are choosing to rid themselves of cable and its continually rising costs.
For those in the market for a DBSsystem, industry leader DIRECTV recommends an off-air antenna to pull local broadcasts for free. In addition to the traditional rooftop antennas, the satellite industry has sparked the birth of a new generation of antennas tailored to individual needs. Some types include:
A. Omni/semidirectional, UHF/VHF antenna
B. Omnidirectional, UHF/VHF antenna
C. Imbedded off-air antenna
D. Directional UHF/VHF antenna (traditional rooftop
CHOOSING AN ANTENNA THAT IS RIGHT FOR YOU
No single off-air antenna is the best solution for every customer. For optimal signal strength, when installing the antenna, consumers should consider the direction/location of the signal from the antenna, distance of the antenna from the signal location, obstructions such as mountains and tall buildings, and the building material of the home.
Additional accessories are also available to strengthen television reception such as
external amplifiers, ghost cancelers, or simply replacing the old cable that connects the
antenna to your television.
2. "LIFELINE" CABLE SERVICE
And whether you use an off-air antenna or a "lifeline"
cable hookup, accessing your local channels with Satellite System is so easy! You just
switch back and forth from Satellite System programming to your local channels with the
touch of a remote control button.
1. You must live in an area where you cannot receive the local networks with a conventional rooftop antenna.
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2. You must not have subscribed to a cable service within 90 days
before the date you subscribe to the PrimeTime 24 Network Package from Orbit
Communication. The a la carte price of the PrimeTime 24 Network Package is $4.99 per
month, or 99 per month for individual affiliates. Zip Code Restrictions Apply.
Restrictions apply. Programming, pricing, terms and conditions subject to change. Hardware and programming sold separately. Equipment specifications may vary in Alaska. 1997 DIRECTV, Inc. DIRECTV is registered trademarks of DIRECTV, Inc., a unit of Hughes Electronics Corp.